CREO Kitchens, a brand of Gruppo LUBE, has launched its new creokitchens.it website, completely renewed in its graphics and content.
The launch of creokitchens.it is part of Gruppo LUBE's business strategy, which has always placed an emphasis on technology and computerisation. The site is aimed at the CREO Kitchens target: a young audience sensitive to the latest trends and demanding the style and quality of LUBE kitchens.
The concept behind the portal is to create a user-friendly website where visitors can quickly and easily find all the information needed to purchase their new kitchen by CREO Kitchens. For this reason, an interface suitable for mobile devices was created using a responsive web design based on the Bootstrap framework grid. The portal's animations are made using CSS3 techniques. The site has also been adapted for viewing on smartphones, using an AJAX function to change pages along with caching and animation techniques to make the information more easily accessible. All this makes browsing more interesting and in line with the needs of users who are increasingly attentive and experienced navigators.
"The website is the result of direct experience with CREO kitchens, from materials to finishes", underline the designers of Greenbubble, the digital agency that created the site.
Gruppo LUBE has always combined tradition and innovation. This attitude is reflected in the graphic layout and the intuitive interface of the new website, which respect and reinforce the brand's identity. Particular attention was paid to the use of colour and the choice of typefaces to respect the brand's lines and identity.
The usability of the new CREO Kitchens website by all devices, from smartphones to Smart TVs, makes browsing the captivating CREO Kitchens models a totally simple and unique experience.